Afterschool Ad CampaignThe Afterschool Alliance, in partnership with the C.S. Mott Foundation and the Ad Council, has had the privilege of running three major nationwide PSA campaigns on afterschool. "Things Can Get Pretty Ugly When You're Bored" - Youth-Targetd PSAs Encourage Afterschool Program Participation
This PSA campaign used humor to encourage youth to consider afterschool programs. Bored kids can engage in some weird behavior. They talk to their socks, dance with their cats, squish their faces against windowpanes - or worse. But children attending afterschool programs have better, more constructive, educational and fun things to do.
Afterschool "What is a Hero?" PSA Campaign The Afterschool Alliance launched "What Is A Hero?" to increase awareness of the need for afterschool and to help individuals learn more about starting afterschool programs in their communities. The campaign included TV and radio spots, newspapers and magazine ads, billboards, web banners and more. "What Is A Hero?" was developed with the Ad Council and Doner and made possible by support from the C.S. Mott Foundation. Watch PSA Video: What Is a Hero?
Watch TV PSA "Soccer" and "Volcano" Print PSA image featured at left
| ||||
Afterschool Alliance 1616 H St., NW, Suite 820; Washington, DC 20006; Tel.: (202) 347-2030; Fax: (202) 347-2092 |